Google’s April 21st Update

There was recently an announcement by Google about an update to their algorithm coming April 21st. It is meant to help provide the best search material while also taking into consideration the device you are searching on. Some misinformation has been floating around and has a lot of people upset for no reason. First, here […]

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SEO and Marketing Becoming One

I was reading an SEO blog for professionals in the industry and a common theme is that SEO isn’t just about on-site optimization for a website to reach its full potential. The social media aspect is very important, naturally occurring back links, but also non-electronic marketing. An example of this could be as simple as […]

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Google Analytics

Google Analytics is a great tool to see what all is going on with your website. Select date ranges and view how many visitors, unique visitors, page views, what pages had the most visits, visitor duration, geographically where they came from, and on and on and on. So many stats it can overwhelm a person […]

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How to Understand Website Statistics

How is your website doing and what kind of traffic do you get? We send our SEO clients their monthly reports and know that most of the time they look at 1 number, and that is how many visitors they had that month. Some people will look at referring sites or some of the keywords […]

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Why are Blogs Valuable?

Blogs are one of the web elements that has stood the test of time and will for years to come. The reason is they allow the website owner to interact with customers, clients, potential partners and more in a more personal aspect. Take us for instance. We are a marketing company that specializes in web, […]

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Reach Your Clients in Real-Time

Social media has become a staple in marketing. What’s a great way to get new clients? Connect to them through social media. It’s a way to have your current clients vouch for you to random strangers. If they see good comments made about your company then they are more apt to choose your business. Everyone […]

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New Google Algorithm Changes

Google has always put out a “how to optimize my site for Google” document that anyone could have access to for free. It’s pretty straightforward and is setup pretty much how we optimize our client’s websites. There is no super huge secret or crazy way to get thousands of good back links, sorry, you can […]

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What Makes a Good SEO Writer?

Everyone who works on SEO or has been exposed to it through your own company website knows there is a lot that goes on with it and knows that a lot comes from on-site optimization and on-site text. Why should we pay a writer to produce the content for us? We have gone through a […]

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Google AdWords

We get some calls from clients every now and then regarding Google Adwords. How much is it? How much do I need to spend? What kind of return will I get? Well, we can give you an idea on return but don’t think it’s a magic button that sends leads to your way and causes […]

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2012 Goals

This is the time of year that companies are looking at their budgets for 2012 and also reviewing how things went in 2011. The Century Marketing crew has seen a big shift the last year and believe this trend will continue for 2012. A lot of companies are leaving print advertisements in magazines and phone […]

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