Remember those amazing websites from years past? Those huge blocks of bright blue or green backgrounds, blue links, animated GIFs, Times New Roman font, and just all around ugliness.
It’s neat to look back in time and see some of those websites that at one time were state-of-the-art sites and today we laugh at how bad they are. Goto http://web.archive.org and check it out.
You can enter the web address of any website and it will show you on a calendar what days they have snapshots of that site. Then click on that date and you can view that website as it was that day in time! Take Apple for example, they were the wealthiest company of all time (as of 6 months ago, not anymore). Checkout what their site looked like in 1996, 2001, 2005, 2008 and today. Can you believe it?
There is a lot to be said for good design and in the web world, it’s no wonder most companies will change their website every 2-3 years and big corporate companies may change the design every year because things change so quickly.
When was the last time you updated your website? Does it look like any of these did 3 – 5 – 10 – 15 years ago? If so, time to get it redesigned and put some new life into it so your company doesn’t look like it’s stuck in time.